To meet this challenge BondPR is offering clients a full professional podcast service from creation, production through to management.

Heading up this Bond-i service is Neville Hobson, one of the UK’s most experienced specialists in this new medium, and director of Bond-i, the interactive group of BondPR which serves clients in 30 countries.

Neville has been co-presenting For Immediate Release, a one-hour show on business communication recorded every Monday and Thursday since January 2005. It is available for free subscription on iTunes or any other good podcast distributors or direct from the show’s website.

For Immediate Release has built up a highly influential audience worldwide with three-quarters of listeners senior executives in business with budget responsibility (2009 FIR Listener Survey, published in May 2009).

Neville produces BondRadio, the BondPR podcast. Plus he has co-written THE book on podcasting: How to do Everything with Podcasting available on Amazon.

The Bond-i podcast service covers everything to get your podcast online, including:

Creative

• Communication strategy: how a podcast can help you achieve a measurable business goal
• Creative brainstorming
• Script
• Interviews
• Research material

Production

• Presenters
• Voiceovers
• Royalty-free music
• Intro/outros
• Studio management as required
• Mixing and editing

Management

• Hosting your MP3 files
• Distribution (iTunes and others)
• Show notes as required
• Show website management

For more information

• Neville Hobson neville@bond-i.com
• Tom Burgess tom@bondpr.com

Or call +44 1628 673007

Podcasting Explained

Listen to Tom Burgess and Neville Hobson in a 19-minute conversation discussing podcasting’s value to business, the advantages of podcasting as a B2B communication tool, low barriers to entry and making a start on producing your own podcast, and more.

Participant knowledge level: Beginner (presumes awareness of digital audio and video; listens to MP3 audio).

Content Outline

• Introduction and background
  - What is a podcast?
  - Growth drivers
  - Who listens to podcasts
  - When not to podcast
• Strategizing a business podcast
  - The 4-step process
• Building community
  - Case study example: FIR
• Promoting your podcast
  - How
• Producing your own podcast
  - How
  - Equipment recommendations
• Next steps
  - Recommended reading
  - 8 business podcasts to listen to

Webinar Duration

90 minutes

Dates

Coming soon

Cost

£50

Register Online

Coming soon

Participant knowledge level: Intermediate (presumes awareness and use of some social media, especially as a listening/monitoring tool).

Content Outline

• The picture today: the changed consumer/employee/citizen
  - Social technographics positioning (Groundswell)
• 8 rules of engagement
• The many types of social media
  - More than just blogs and Twitter
• It’s all about influence
  - Identifying and connecting with the new influencers
• Leveraging the seismic shifts
  - The how: from command and control to engage and participate

Webinar Duration

90 minutes

Dates

Coming soon

Cost

£50

Register Online

Coming soon

Participant knowledge level: Intermediate (presumes awareness and use of some social media, especially as a listening/monitoring tool).

Content Outline

• The picture today: the changed consumer/employee/citizen
  - The era of social computing
  - 8 rules of engagement
• Democratization of content creation
  - US election, Mumbai, Motrin, FEMA, US Airways crash
• Reaching the new online influencers
  - Tools to use in identifying the new influencers
  - DIY vs specialist services
• Connecting with the new online influencers
  - Getting to know them
  - Engaging with them
  - Reaching out to them
• Tips and Tricks

Webinar Duration

90 minutes

Dates

Coming soon

Cost

£50

Register Online

Coming soon

If you missed this free webinar, you can watch this recording:

We’ll be repeating this session during Q1 2009: check the Webinars listing for details of the next sessions in January, February and March, and to reserve your free place.

October 22, 2008

News Facts

• Bond-i has devised a series of webinars which help inform PR and marketing professionals as well as business management about the rapidly changing media and communications landscape.
• The first in the series is “Tell Me More about Social Media” which will take place on Tuesday 11 November at 11.00. For details and to register, visit www.bond-i.com.
• This practical 90-minute webinar is presented by Neville Hobson, a leading early adopter and influencer in social media communication for business and an accomplished speaker and author as well as Development Director of Bond-i.
• Neville will take you on a tour of the social media ecosystem to help make sense of it all for you and your organization
• You’ll get answers that you can apply immediately to meet your own business goals.

What The Webinar Will Cover

• Web 2.0: Why you should care?
• What is ‘social media’ and where does it fit in the business world?
• How some of the world’s leading organizations are successfully leveraging social media for their communication programmes, with real-life examples of successful social media programmes
• Practical advice on which technologies to use
• The strategic value of social media as your key to genuine engagement with customers, employees and other stakeholders
• How social media can complement and enhance your public relations, marketing, corporate and employee communication objectives
• How do you identify online influencers and connect with them?
• Who’s using social media and what measurable benefits have they enjoyed?

About Bond-i

Bond-i offers a range of online services and social media tools to enable companies to engage more effectively with their customers and other stakeholders. Bond-i advises on building effective communication strategies that integrate traditional public relations planning with social media.  Services include business blog setup and management, Online press office management, podcast creation and publishing and online video production and distribution. Bond-i helps you optimize online search so that the people you want to influence not only find you but engage with you!

About Neville Hobson

Neville Hobson is a communicator, blogger, podcaster, one of the leading European early adopters and influencers in social media communication for business. He is an accredited communication practitioner with over 25 years’ experience in public and media relations, marketing communication, employee, compensation and benefits communication as well as investor and financial relations. Neville blogs at NevilleHobson.com with commentary and opinion on business, communication and technology and was recently shortlisted as on of the top business blogs by PR Week in USA. He also co-presents “For Immediate Release: The Hobson & Holtz Report,” a twice-weekly business podcast at the intersection of online communication, business and technology, which he began with Shel Holtz in January 2005.

About BondPR

BondPR International specialises in coordinating and executing multi-country PR campaigns with one contact, reporting and billing point. BondPR has offices in London, Paris and Rome with regional Vice Presidents in Madrid, Munich, Prague, Stockholm, Vienna and associate offices in 52 locations around the world ready to offer scalable, seamless and measurable media communication campaigns. The multilingual team is running campaigns across 23 countries for brands like Autodesk, AVG, Barracuda Networks, Christie Digital, ECI Telecom, Harman, ICQ, INEO Com, Memup, Sylvania, TAT, Thomson. BondPR was shortlisted for Newcomer of the Year at the European Excellence Awards hosted presented in Berlin in December by Brussels based Communications Director magazine. In December 2007 BondPR strengthened its operations in France when it acquired the PR firm Whiteoaks France, now rebranded as BondPR Paris. Group revenues for FY 07/08 grew 115% on previous year.

Contact Info

BondPR:

Tom Burgess
Maidenhead, UK
Phone: +44 1628 673007
Mobile: + 44 788 772 4285
Email: tom@bond-pr.com
Web: www.bondpr.com

Helen Bannigan
Rome, Italy
Phone: +39 349 515 5306
Email: helen@bond-pr.com
Web: www.bondpr.com

24/7 contact number: +44 870 12 66 007

Related Links

• Add this press release to your Delicious.com account: http://delicious.com/post?http://www.bond-i.com/?page_id=73
• Digg this press release: http://www.digg.com/submit?http://www.bond-i.com/?page_id=73
• Technorati Tags: Bond-i, BondPR, Neville Hobson, Tom Burgess

[Traditional press release web page]

London, 22  October 2008: Bond-i has devised a series of webinars which help inform PR and marketing professionals as well as business management about the rapidly changing media and communications landscape. The first in the series is “Tell Me More about Social Media” which will take place on Tuesday 11 November at 11.00. For details and to register, visit www.bond-i.com.

This practical 90-minute webinar is presented by Neville Hobson, a leading early adopter and influencer in social media communication for business and an accomplished speaker and author as well as Development Director of Bond-i.  Neville will take you on a tour of the social media ecosystem to help make sense of it all for you and your organization. You’ll get answers that you can apply immediately to meet your own business goals.

The webinar will cover:

• Web 2.0: Why you should care?
• What is ’social media’ and where does it fit in the business world?
• How some of the world’s leading organizations are successfully leveraging social media for their communication programmes, with real-life examples of successful social media programmes
• Practical advice on which technologies to use
• The strategic value of social media as your key to genuine engagement with customers, employees and other stakeholders
• How social media can complement and enhance your public relations, marketing, corporate and employee communication objectives
• How do you identify online influencers and connect with them?
• Who’s using social media and what measurable benefits have they enjoyed?

About Bond-i

Bond-i offers a range of online services and social media tools to enable companies to engage more effectively with their customers and other stakeholders. Bond-i advises on building effective communication strategies that integrate traditional public relations planning with social media.  Services include business blog setup and management, Online press office management, podcast creation and publishing and online video production and distribution. Bond-i helps you optimize online search so that the people you want to influence not only find you but engage with you!

About Neville Hobson

Neville Hobson is a communicator, blogger, podcaster, and one of the leading European early adopters and influencers in social media communication for business. He is an accredited communication practitioner with over 25 years’ experience in public and media relations, marketing communication, employee, compensation and benefits communication as well as investor and financial relations. Neville blogs at NevilleHobson.com with commentary and opinion on business, communication and technology and was recently shortlisted as on of the top business blogs by PR Week in USA. He also co-presents “For Immediate Release: The Hobson & Holtz Report” (www.forimmediaterelease.biz), a twice-weekly business podcast at the intersection of online communication, business and technology, which he began with Shel Holtz in January 2005.

About BondPR

BondPR International specialises in coordinating and executing multi-country PR campaigns with one contact, reporting and billing point. BondPR has offices in London, Paris and Rome with regional Vice Presidents in Madrid, Munich, Prague, Stockholm, Vienna and associate offices in 52 locations around the world ready to offer scalable, seamless and measurable media communication campaigns. The multilingual team is running campaigns across 23 countries for brands like Autodesk, AVG, Barracuda Networks, Christie Digital, ECI Telecom, Harman, ICQ, INEO Com, Memup, Sylvania, TAT, Thomson.  BondPR was shortlisted for 2007 Newcomer of the Year at the European Excellence Awards presented in Berlin by Brussels based Communications Director magazine. In December 2007 BondPR strengthened its operations in France when it acquired a local PR firm, now rebranded as BondPR Paris. Group revenues for FY 07/08 grew 115% on previous year. For more information call +44 845 12 22 007, email info@bondpr.com or visit www.bondpr.com

Press Contacts

• Tom Burgess: +44 1628 673007 or + 44 788 772 4285 tom@bondpr.com
• Helen Bannigan: +39 349 515 5306 helen@bondpr.com
• 24 hours: +44 870 12 66 007

[Social media release version]

Blogs, social networks, Twitter, conversational video, lifestreaming… Each of these elements from the Web 2.0 toolbox can help you -

1. Create greater differentiation in your online communication,
2. Build deeper and more genuine relationships with your audiences, and
3. Help you create measurable business advantage.

Do you know how?

Against the backdrop of changing behaviours in our society and shifting climates of trust, Neville Hobson – blogger, podcaster and social media pioneer – takes you on a tour of the social media ecosystem to help you and your organization understand how to engage more effectively with your customers and other stakeholders.

Take this opportunity to learn about the benefits social media can produce for you as an integrated element in your public relations strategy.

Who should attend?

PR and marketing professionals as well as business managers who want to know more about the rapidly changing media and communications landscape especially if you quickly want to acquire knowledge about the topic and don’t wish to travel.

What you get

In this practical 60-minute webinar, you’ll learn about:

• The era of social computing and the drivers of change
• The appearance and empowerment of myriad new stakeholders
• 8 critical rules for engagement with your audiences online
• How to identify and reach out to online influencers
• 3 things you can do right now

You’ll get answers that you can apply immediately to meet your own business goals.

Find out how you can boost your influence and reputation online. Register for your free 60-minute webinar now.

Please click your preferred date to reserve your complimentary place*:

June:

• Tuesday June 2, 2009: 11:00am BST
• Tuesday June 16, 2009: 11:00am BST
• Tuesday June 23, 2009: 11:00am BST
• Tuesday June 30, 2009: 11:00am BST

May:

• Tuesday May 26, 2009: 11:00am BST

April:

1. Tuesday April 7, 2009: 11:00am BST
2. Tuesday, April 14, 2009: 11:00am BST
3. Tuesday April 21, 2009: 11:00am BST
4. Tuesday April 28, 2009: 11:00am BST

March:

1. Tuesday March 3, 2009: 11:00am GMT
2. Tuesday March 17, 2009: 11:00am GMT
3. Tuesday March 24, 2009: 11:00am GMT
4. Tuesday March 31, 2009: 11:00am GMT

February:

1. Tuesday February 3, 2009: 11:00am GMT
2. Tuesday February 10, 2009: 11:00am GMT
3. Tuesday February 17, 2009: 11:00am GMT
4. Tuesday February 24, 2009: 11:00am GMT

* Note: There is no cost to take part in this Bond-i webinar.

Once you’ve registered, you will receive email confirmation of your registration together with information you need to connect to the webinar on your chosen date.

Questions? Contact us.

October 9, 2008

News Facts

• Helping companies benefit from the huge business opportunities in new media communications is the goal behind the launch today of Bond Interactive by BondPR International, the specialist in multi-country campaigns.
• Bond-i offers a range of online services and social media tools to enable companies to engage more effectively with their customers and other stakeholders.
• Bond-i has partnered with Neville Hobson, an acknowledged social media pioneer, who will be the Development Director of Bond-i.
• To kick off its initiative Bond-i has devised a series of webinars which help inform PR and marketing professionals as well as business managers about the rapidly-changing media and communications landscape. “Tell Me More about Social Media,” the first in the series, will take place later this month. (For details and to register, visit www.bond-i.com.)
• Bond-i has started a new blog, BondBuzz, which is intended to be a conversation on PR and media with an international perspective, inviting contributions from the BondPR team and clients from around the world.
• Bond-i will launch a regular podcast to focus on ideas for effective international communications to include interviews with leading influencers, initially in English. This will be followed by a multi channel online video resource for client material.
• In addition, an online press room will enable clients’ news releases - traditional and social media versions - to be posted in multiple languages and automatically pinged to key news sites and link directly to related information.
• The initial range of services from Bond-i will include:
  - Consultancy and training in social media communication
  - Blog management
  - Blog relations integrated into strategic public relations
  - Online press office management
  - Production and distribution of podcasts and video clips.

Quotes

Attributed to Tom Burgess, CEO, BondPR International:

• Companies are increasingly realizing that they need to be part of the conversations being held on blogs, micro-blogs and other niche communities to raise both awareness and the perception of value of their brands. Bond-i helps companies join these conversations in a multi-cultural, multi-lingual environment.

Please contact Neville Hobson (neville@nevillehobson.com) to arrange an interview and/or for additional quotes.

Attributed to Neville Hobson, Development Director, Bond-i:

• Bond-i represents a tremendous opportunity for clients to develop far more effective communication and marketing strategies. I’m very excited to be working with Tom and the team at BondPR to help organisations understand how social communication is the most effective way they can build genuine and sustainable relationships with their customers.

Please contact Neville Hobson (neville@nevillehobson.com) to arrange an interview and/or for additional quotes.

About Neville Hobson

Neville Hobson is a communicator, blogger, podcaster, one of the leading European early adopters and influencers in social media communication for business. He is an accredited communication practitioner with over 25 years’ experience in public and media relations, marketing communication, employee, compensation and benefits communication as well as investor and financial relations. Neville blogs at NevilleHobson.com with commentary and opinion on business, communication and technology and was recently shortlisted as on of the top business blogs by PR Week in USA. He also co-presents “For Immediate Release: The Hobson & Holtz Report,” a twice-weekly business podcast at the intersection of online communication, business and technology, which he began with Shel Holtz in January 2005.

About BondPR

BondPR International specialises in coordinating and executing multi-country PR campaigns with one contact, reporting and billing point. BondPR has offices in London, Paris and Rome with regional Vice Presidents in Madrid, Munich, Prague, Stockholm, Vienna and associate offices in 52 locations around the world ready to offer scalable, seamless and measurable media communication campaigns. The multilingual team is running campaigns across 23 countries for brands like Autodesk, AVG, Barracuda Networks, Christie Digital, ECI Telecom, Harman, ICQ, INEO Com, Memup, Sylvania, TAT, Thomson. BondPR was shortlisted for Newcomer of the Year at the European Excellence Awards hosted presented in Berlin in December by Brussels based Communications Director magazine. In December 2007 BondPR strengthened its operations in France when it acquired the PR firm Whiteoaks France, now rebranded as BondPR Paris. Group revenues for FY 07/08 grew 115% on previous year.

Contact Info

Neville Hobson:

Neville Hobson
Wokingham, UK
Phone: +44 20 7558 8222
Mobile: +44 7824 33 7000
Email: neville@nevillehobson.com
Web: www.nevillehobson.com

BondPR:

Tom Burgess
Maidenhead, UK
Phone: +44 1628 673007
Mobile: + 44 788 772 4285
Email: tom@bond-pr.com
Web: www.bondpr.com

Helen Bannigan
Rome, Italy
Phone: +39 349 515 5306
Email: helen@bond-pr.com
Web: www.bondpr.com

24/7 contact number: +44 870 12 66 007

Downloads

• Download / Photo: Tom Burgess, CEO, BondPR: JPG, 26.5Kb.
• Download / Photo: Neville Hobson, Development Director, Bond-i: JPG, 1.1Mb.
• Download: traditional press release PDF, 131Kb.

Related Links

• Add this press release to your Delicious.com account: http://delicious.com/post?http://www.bond-i.com/?page_id=44
• Digg this press release: http://www.digg.com/submit?http://www.bond-i.com/?page_id=44
• Technorati Tags: Bond-i, BondPR, Neville Hobson, Tom Burgess

[Traditional press release web page]